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I’m here in Toronto and looking forward to a busy week. Maddy Watson and I are in town for the 4:AM Altmetrics Conference, as well as the altmetrics17 workshop and Hack-day. I’ll be speaking at each, and for those of you who aren’t able to make it, I’ve combined both presentations into a handy blog post, which follows on from my last one. But first, nothing beats a good demo. Take a look at our live stream.

There’s a saying about oil, something along the lines of “you really don’t want to see how it’s made”. And whilst I’m reluctant to draw too many parallels between the petrochemical industry and scholarly publishing, there are some interesting comparisons to be drawn. Oil starts its life deep underground as an amorphous sticky substance. Prospectors must identify oil fields, drill, extract the oil and refine it. It finds its way into things as diverse as aspirin, paint and hammocks.

[ Crossref Labs loves to be the last to jump on an internet trend, so what better than than to combine the Doge meme with altmetrics? Note: The API calls below have been superceeded with the development of the Event Data project. See the latest API documentation for equivalent functionality Want to know how many times a Crossref DOI is cited by the Wikipedia? http://det.labs.crossref.org/works/doi/10.1371/journal.pone.0086859 Or how many times one has been mentioned in Europe PubMed Central?